The Challenge: A market leader ready to unlock global expansion
Ruggable stands out in the market with its innovative, machine-washable rugs featuring a unique two-layer system. This system not only makes it easier for customers to keep rugs clean, but also offers a novel, more sustainable way to update home decor with Ruggable’s extensive catalog of interchangeable designs. This has made them a beloved leader in the home goods space, with millions of orders a year.
A core part of Ruggable's success and approach is their end-to-end management of their entire production process. Their high-volume, made-to-order operations involve a massive variety of rug designs and complex warehouse logistics. When Ruggable approached us, their fragmented digital systems and highly manual processes had become a bottleneck, impacting efficiency and lacking the necessary data and visibility for scaling.
Whitespectre joined forces with Ruggable to develop a custom-built Warehouse Management System (WMS) tailored to their needs. Our dedicated team, comprised of 3 engineers, 1 QA engineer, and a UI/UX designer, worked closely with Ruggable's product and engineering groups to align on their core vision and needs. Through a collaborative process, including workshops, in-depth user interviews, and architecture reviews, we comprehensively understood the core challenges and opportunities and began designing and building the right solution.